Omanhene has had a presence in Japan for some 15 years. We decided to enter the market for two reasons: 1) Japan has perhaps the most stringent food safety laws in the world and it was important to demonstrate that an African-produced luxury product was truly world standard when it came to product purity; and 2) Japan is an extremely demanding consumer market with high standards for both product quality and packaging. If we can sell there — we can sell anywhere.
